Page 117 - 35 Year CPRAM

116 117

Ms. Suwanee Thipmud

Chairman
Ms. Eaktida Seriratwipachai Viya Crab Products Company Limited
Director of Fresh Food Purchasing Department
Siam Makro Public Company Limited

It goes back more than 20 years ago that we started doing business with CPRAM. At that
time, I was the one who brought crab meat products from Surat Thani to the procurement
CPRAM is one of the country’s largest producers of ready to eat foods, who has been doing department since our business was still very small, and CPRAM was satisfied with our
business with us for more than 20 years. In the past, we have always seen the innovations products. This is because we focus on quality and freshness of the products. After that,
of CPRAM with the latest one being the lunch box menu “VG for Love”, which is a new food we have always been doing business together, with CPRAM constantly ordering from us.
group (Plant-Based Diet) for plant-based consumers. CPRAM came to talk with us about This has made us confident with less worries on marketing. CPRAM has continued to grow,
wanting to make ready to eat products for this food group, divided into 5 categories to meet and we have grown steadily with CPRAM as well. More importantly, CPRAM is always
the various demands of plant-based consumers, in which CPRAM has done their research ready to give us a hand when we have issues. In the past, CPRAM has sent experts to
well. We have exchanged views on marketing and communication plans that would fit help improve our production processes, working together to increase efficiency. Besides,
the target segment, discussed, and brainstormed, and are willing to test the market CPRAM values the importance of conserving blue swimmer crab resource sustainability.
together - working like we are from the same team.
There has been support for the blue swimmer crab bank project, which is in line with
Thank you CPRAM for the confidence in Makro. We are also confident in CPRAM. The two our aspirations as well. Each year, our company and CPRAM would join together to release
companies have always worked together as partners exchanging business information, forging the blue swimmer crabs back to the sea. This is something that is very touching for me.
a bond and mutual support. On the occasion of the 35 anniversary of the establishment of the I wish CPRAM prosperity and be with Viya Crab lastingly. May all CPRAM employees
th
company, may CPRAM’s business grow sustainably and that we are always business allies. work happily and advance in their careers.